This word brought us the idea of looking at the 7 deadly sins (a classification of vices that has been used since early Christian times to educate and instruct Christians concerning a fallen humanity's tendency to sin). The sins are usually given as Sloth, Gluttony, Lust, Greed, Envy, Wrath, and Vanity (or pride).
Our idea is to look at the connotations of these words, and how they are relevant in society today. For example;
Lust- The promiscuity of a generation, sex as a commodity, the porn industry ect.
Envy- Competition of wealth, not being happy with what we have, treating inappropriate subjects as competitive (looks, love, possessions) ect.
Gluttony- Having more to eat than we need, obesity epidemic, wasting food, all the while there is starvation in the third world ect.
Wrath- Murder, war, "one-upmanship" which is ever-present in our society ect.
Sloth- The benefits state, unwillingness to work,unwillingness to help others ect.
Greed- Never being satisfied, politicians/footballers salaries, always wanting more ect.
Vanity- The fashion industry, 'Selfie' generation, social networking sites, fad diets ect.
In terms of visuals, we intend to use archived footage including social media, magazines, newspaper articles and photographs, which all support and relate to the 7 deadly sins. While amongst this, portraying the sins themselves through colour and acts which are relative.

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